Getting Started: Blogs.chapman.edu

Chapman University uses WordPress for the blog environment blogs.chapman.edu. Schools, colleges and departments have the ability to request their own blog to keep audiences up to date on the latest news, events and happenings within their specific area. SMC supports and maintains this system and therefore has the right to determine whether certain requests for […]

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Getting Started: Cascade Content Management System (CMS)

The Cascade Content Management System is Chapman University’s official CMS for the main website. Within this environment, web contributors can submit page edits or create new pages through a simple form-like process. This system also includes a workflow to allow users to work on pages independently and submit for approval from central marketing before it […]

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Getting Started: Social Media

Thank you for visiting this site. We are currently developing out this section but please find a few resources on social media below. New to the online Chapman Community? Review Social Media 101 for Chapman University Policy Social Media Policy Web Commenting Policy Guides and Tutorials Social Media Profile Images Social Media Image Dimensions Social Media […]

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Getting Started: Email Marketing

Mass email is an important part of the marketing process and is one of the most effective ways to convert your audience. It is also something that can get out of hand at a university like Chapman with so many competing objectives and shared audiences. To better help you understand the different official email paths […]

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Getting Started: Digital Signage

The Chapman Broadcast Network consists of all digital signage services and devices located strategically around Chapman’s campuses. This includes all the flat screen displays that are connected to signage.chapman.edu built by Strategic Marketing and Communications (SMC), and the Wilsontron screen. These digital signs are primarily used for marketing purposes, but also act as an emergency alert system when […]

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