Developer Guidelines and Best Practices

This is an internal Strategic Marketing & Communications (SMC) page. If you are a part of SMC and don’t have login access, please contact Ross Loehner at loehner@chapman.edu. If you do have access, please login below. Learn more about the Knowledge Base.

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Inside User Permissions Explained

This is an internal Strategic Marketing & Communications (SMC) page. If you are a part of SMC and don’t have login access, please contact Ross Loehner at loehner@chapman.edu. If you do have access, please login below. Learn more about the Knowledge Base.

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6.0 www.chapman.edu Guidelines

Chapman’s main website acts as a first glimpse into the Chapman world for many and an official resource of Chapman information for everyone. Consequently, contributors must take extra care in the presentation, accuracy, and timeliness of information being put online. It is the responsibility of each web contributor to manage their content with accuracy and […]

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4.0 Mass Email Guidelines

It is your responsibility to use Chapman’s mass email service in an effective, ethical, and lawful manner. Violations of these guidelines may result in restriction of access to mass email resources. The University views emails as legal documents that can be subpoenaed for purposes of litigation. Remember, electronic communications exist forever, so be mindful of […]

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2.0 Blog Guidelines

By contributing to or accessing blogs.chapman.edu or inside.chapman.edu you agree to abide by the terms expressed in this document. All content created for or contributed to these blogs is subject to the University’s blog terms and conditions. 2.1. Introduction 2.1.1. Platforms: 2.1.1.1. blogs.chapman.edu: A blogging platform that fosters internal and external communication about topics related […]

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3.0 Web Commenting Guidelines

Managing comment responses on our blog and social media platforms is a very important aspect of community building and brand management. If you are slow to respond, if your responses have a negative tone, if you censor comments inappropriately, or if you don’t respond at all, you can promote a feeling of neglect or negativity […]

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5.0 Social Media Guidelines

5.1. Introduction: 5.1.1. Social Media Platforms Common social media platforms covered by these guidelines currently include (but are not limited to): • Social Networking: Facebook, LinkedIn, Google+, Myspace. • Micro-blogs: Twitter, Tumblr. • Blogs: WordPress, Blogger. • Photo and Video Sharing: YouTube, Instagram, Flickr, Picasa, Vimeo. • News Sharing. • Bookmarking: Digg, Delicious, Pinterest. 5.1.2. Who is Affected These guidelines […]

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1.0 Universal Web Guidelines

All web entities that are affiliated with the Chapman University brand must observe the following guidelines. Failure to adhere to a guideline will result in a request to conform to the guideline you’re violating and, if you do not comply, eventual removal of the web entity. 1.1. Introduction The universal guidelines concern the display of […]

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7.0 Microsite Guidelines

A microsite is any external facing website affiliated directly with Chapman University that is produced outside the traditional website ecosystem. All microsites must observe the following guidelines. Failure to adhere to a guideline will result in a request to conform to the guideline you’re violating and, if you do not comply, eventual removal of the […]

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